18
Oct
2009
10:55 PM

Please don't wear white tonight.

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This art installation by the French designer Pierre David, takes a leaf out of Pantone books of yore. Now this is multiculturalism in full flow, in your face, and over the rest of your body too. It reminds me of

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7
Oct
2009
8:55 PM

Textual healing.

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I happened upon this ad for Minnesota's SouthWest Transit, just as the law in Ontario against handheld cellphone use kicks in. The timing is perfect and the advantage that transit offers the multitasking addict is driven home in busloads.image via

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2
Oct
2009
8:36 AM

Google: great brand. Mahatma: great soul

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You've got to love Google because they've got the guts, the balls and the brand to do this sort of thing. When a brand is big, it's big-hearted and big-thinking. The occasion here is the birth anniversary of Mahatma Gandhi

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@ Gavin Barrett. Powered by Blogger.

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About the ideawallah

Gavin Barrett is Owner/Founding Partner + Chief Creative Officer, of award-winning Toronto agency Barrett and Welsh. In pursuit of big ideas he has: nibbled on pigs' ears (not on a live pig at the time); gone elephant-back in the Thai jungle (no elephants were hurt); gambled in a Macau casino (was utterly destroyed). His ads: have run in 35 countries, helped elect prime ministers, attracted the ire of the lawyers for Dolly the clone sheep, drawn an angry crowd in Lagos, have been studied in business texts in Canada and India and received derisive mention in a John Irving novel. His poems: can be found in Penguin’s anthology of 14 contemporary Indian poets, Reasons for Belonging. He cannot: sing.

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