28
Jul
2008
9:07 PM

Glossary: CBC

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1 Comments

A CBC is a somewhat less than complimentary acronym for Canadian Born Chinese. CBCs themselves often refer to more recent Chinese with the pejorative FOB (Fresh Off the Boat). Many CBCs do not speak Chinese and are often in conflict

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27
Jul
2008

Give Me Red: The TV Spot

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1 Comments

You've seen the print ads, and read the hype (in my earlier post on Bheja Bazaar). Now take a look at the TV spot. Remember, this is 1990 we're talking about. It's worth a laugh if nothing else. Click here

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22
Jul
2008

It's Aamir time

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2 Comments

Aamir Khan stars as the new spokesperson for Titan Watches, India's biggest watch brand. Unlike many other Bollywood stars, Aamir Khan is a real actor. A well crafted script + a well crafted spot = a great celebrity endorsement. Not

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About the ideawallah

Gavin Barrett is Owner/Founding Partner + Chief Creative Officer, of award-winning Toronto agency Barrett and Welsh. In pursuit of big ideas he has: nibbled on pigs' ears (not on a live pig at the time); gone elephant-back in the Thai jungle (no elephants were hurt); gambled in a Macau casino (was utterly destroyed). His ads: have run in 35 countries, helped elect prime ministers, attracted the ire of the lawyers for Dolly the clone sheep, drawn an angry crowd in Lagos, have been studied in business texts in Canada and India and received derisive mention in a John Irving novel. His poems: can be found in Penguin’s anthology of 14 contemporary Indian poets, Reasons for Belonging. He cannot: sing.

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