16
Mar
2008
9:55 AM

Making the mosaic

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My favourite magazine covering Toronto is Spacing and writer Robin Chubb's excellent series on "Mapping our Urbanism" is a treasure trove of facts and intelligence.In an article about the GTA's diversity, what caught my eye, though, was the map accompanying

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14
Mar
2008
6:28 PM

Bumper sticker is bang on!

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An intelligent, immediate bumper sticker, from London Transport.BTW, feel free to vote on your favourites by way of the asterisk (shift 8) key. Ratings should be on a scale of 5 stars.My rating for this is ***.5 (3.5 stars).Article and

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14
Mar
2008
5:43 PM

Give Me Red

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When I was still a child, I was asked to write the relaunch campaign for Red Eveready, India's biggest battery brand. (Shown with this article: an ad from that campaign.)I don't know why.The campaign ran for 13 years. I don't

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6
Mar
2008
7:01 AM

Unstoppable!

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A bus wrap from our current winter campaign for York Region Transit.Snow mobility. Now on a street near you.Article and blog, copyright Gavin Barrett 2008.

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About the ideawallah

Gavin Barrett is Owner/Founding Partner + Chief Creative Officer, of award-winning Toronto agency Barrett and Welsh. In pursuit of big ideas he has: nibbled on pigs' ears (not on a live pig at the time); gone elephant-back in the Thai jungle (no elephants were hurt); gambled in a Macau casino (was utterly destroyed). His ads: have run in 35 countries, helped elect prime ministers, attracted the ire of the lawyers for Dolly the clone sheep, drawn an angry crowd in Lagos, have been studied in business texts in Canada and India and received derisive mention in a John Irving novel. His poems: can be found in Penguin’s anthology of 14 contemporary Indian poets, Reasons for Belonging. He cannot: sing.

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